PRIVACY POLICY

INTRODUCTION

PrimePlay Gaming Ltd (“BIT9JA”, “we”, “us”, or “our”) treats all personal information provided by Users as private and confidential and shall process such information in accordance with this Privacy Policy, applicable laws, regulatory obligations, anti-money laundering requirements, and responsible gaming obligations.

This Privacy Policy explains how BIT9JA collects, uses, stores, processes, shares, and protects your personal information when you access or use the Website, sportsbook, casino platform, cryptocurrency services, mobile application, wallet integrations, online account (“Account”), or any related Services (collectively, the “Services”).

The purpose of this Privacy Policy is to provide Users with a clear understanding of:

• the information we collect;
• how we use such information;
• how information may be shared;
• your data protection rights;
• how to contact us;
• how to contact relevant regulatory authorities;
• other important privacy and security matters.

Users are encouraged to regularly review this Privacy Policy for updates or modifications. BIT9JA reserves the right to amend this Privacy Policy at any time and may notify Users of material changes through the Website, email communications, notifications, or other available communication channels.

WHO IS THE DATA CONTROLLER?

For the purposes of the Services and applicable data protection laws, PrimePlay Gaming Ltd (“BIT9JA”) acts as the data controller of your personal information.

BIT9JA may be contacted through the official customer support channels available on the Website.

WHO IS RESPONSIBLE FOR DATA PROTECTION?

BIT9JA may appoint data protection personnel, compliance officers, legal advisors, fraud prevention teams, and anti-money laundering specialists responsible for overseeing the protection and processing of personal information.

Users may contact BIT9JA regarding privacy, data protection, compliance, or personal information requests through the official support and privacy contact channels available on the Website.

INFORMATION WE COLLECT

References to “Personal Data” or “Personal Information” within this Privacy Policy refer to any information relating to an identified or identifiable natural person.

BIT9JA collects, stores, processes, and uses Personal Information in order to:

• create and manage User Accounts;
• provide sportsbook, casino, and cryptocurrency Services;
• process deposits and withdrawals;
• verify identity and eligibility;
• comply with legal and regulatory obligations;
• improve platform performance and security;
• detect fraud and suspicious activity;
• communicate with Users;
• personalize content, promotions, and User experience.

Information You Provide to Us

When registering an Account or using the Services, Users may provide information including but not limited to:

• first name and surname;
• date of birth;
• gender;
• nationality;
• residential address;
• email address;
• telephone number;
• preferred language;
• preferred currency or cryptocurrency;
• wallet information;
• payment details;
• transaction information;
• copies of government-issued identification documents;
• photographs, selfies, or biometric verification information where required.

Users may also provide additional Personal Information through interactions with Customer Support, responsible gaming tools, promotions, identity verification procedures, cryptocurrency verification procedures, or compliance reviews.

Account and Login Information

Users are required to create login credentials including username and password information. Users are responsible for maintaining the confidentiality and security of such credentials.

Payment and Cryptocurrency Information

BIT9JA may collect information relating to:

• payment methods;
• bank accounts;
• cards;
• cryptocurrency wallets;
• blockchain addresses;
• transaction hashes;
• blockchain transaction history;
• source of funds information;
• source of wealth documentation.

Cookie Collection and Tracking Technologies

BIT9JA may automatically collect certain technical information whenever Users interact with the Website or Services through cookies, pixels, SDKs, analytics systems, blockchain analytics tools, and similar technologies.

Such technologies may collect information relating to:

• browser type;
• device information;
• IP address;
• operating system;
• geolocation data;
• wallet connectivity;
• browsing behavior;
• interaction with sportsbook and casino products;
• session activity.

Users should also refer to the BIT9JA Cookie Policy for further information regarding the use of cookies and tracking technologies.

Information from Third Parties

BIT9JA may receive information relating to Users from third parties including:

• payment providers;
• banks and financial institutions;
• identity verification providers;
• fraud prevention providers;
• blockchain analytics providers;
• marketing partners;
• responsible gaming organizations;
• regulatory authorities;
• law enforcement agencies.

HOW WE USE YOUR INFORMATION

BIT9JA processes Personal Information for purposes including:

Providing the Services

We use Personal Information to:

• create and manage Accounts;
• process sportsbook and casino activity;
• process deposits and withdrawals;
• process cryptocurrency transactions;
• provide customer support;
• verify identity and eligibility;
• administer promotions and bonuses.

Improving the Services

We use Personal Information to:

• improve platform functionality and performance;
• develop new products and features;
• analyze User behavior and preferences;
• troubleshoot technical issues;
• improve customer experience.

Security, Fraud Prevention, and Compliance

BIT9JA processes Personal Information to:

• prevent fraud and financial crime;
• detect suspicious betting or cryptocurrency activity;
• comply with AML and KYC obligations;
• conduct blockchain monitoring and transaction analysis;
• comply with regulatory and legal obligations;
• protect Users and the integrity of the Services.

Subject to applicable laws and User preferences, BIT9JA may use Personal Information to:

• send promotions and offers;
• provide sportsbook and casino recommendations;
• send VIP or loyalty communications;
• personalize advertising and content;
• communicate important service updates.

HOW INFORMATION MAY BE SHARED

BIT9JA may share Personal Information where necessary with:

• payment providers;
• cryptocurrency providers;
• wallet providers;
• blockchain analytics providers;
• fraud prevention services;
• identity verification providers;
• cloud and hosting providers;
• technology partners;
• customer support providers;
• marketing and analytics providers;
• regulators and governmental authorities;
• law enforcement agencies where legally required.

Third-party providers may be located outside Nigeria and may process Personal Information in jurisdictions that provide adequate levels of data protection.

BIT9JA may also disclose Personal Information:

• where required by law;
• to enforce the Terms of Use;
• to protect the rights, property, or safety of BIT9JA, Users, or third parties;
• in connection with mergers, acquisitions, restructuring, financing, or sale of business assets.

YOUR RIGHTS

Subject to applicable laws, Users may have the following rights regarding their Personal Information:

• right of access;
• right to rectification;
• right to erasure;
• right to restrict processing;
• right to object to processing;
• right to data portability;
• right to withdraw consent where applicable.

Requests relating to Personal Information may be submitted through the official BIT9JA support or privacy channels.

BIT9JA may require identity verification before processing such requests.

HOW TO CONTACT US

If you have any questions regarding this Privacy Policy, your Personal Information, or your data protection rights, you may contact BIT9JA through the official support channels available on the Website.

FILE A COMPLAINT

If you are dissatisfied with how BIT9JA handles your Personal Information, you may contact BIT9JA through the official compliance or privacy channels.

Users may also contact any applicable regulatory authority or data protection authority where permitted under applicable law.

SECURITY

BIT9JA implements technical, organizational, administrative, and security measures designed to protect Personal Information against unauthorized access, misuse, disclosure, loss, destruction, alteration, or theft.

Security measures may include:

• encryption technologies;
• secure servers;
• firewalls;
• fraud prevention systems;
• blockchain analytics tools;
• multi-factor authentication systems;
• access controls;
• monitoring and logging systems.

Users are responsible for protecting their Account credentials, passwords, wallet access, authentication devices, and security information.

Users must not share passwords or Account credentials with third parties.

If a User

PERSONAL DATA RETENTION

BIT9JA retains Personal Information for as long as necessary to:

• provide the Services;
• comply with legal and regulatory obligations;
• satisfy anti-money laundering and fraud prevention requirements;
• resolve disputes;
• enforce agreements;
• protect the integrity and security of the Services.

BIT9JA may retain Personal Information after Account closure where required by law, regulation, compliance obligations, fraud prevention purposes, or legitimate business interests.

PROTECTION OF MINORS

The Services are strictly intended for individuals who are at least 18 years of age or the legal age required within their jurisdiction.

Minors are prohibited from registering Accounts or using the Services.

BIT9JA reserves the right to request proof of age and identity at any time and may suspend or terminate any Account where underage activity is suspected.

CHANGES TO THIS PRIVACY POLICY

BIT9JA reserves the right to amend, update, modify, or replace this Privacy Policy at any time.

The latest published version available on the Website shall apply to all Personal Information processed by BIT9JA.

Continued use of the Website and Services following any modification to this Privacy Policy shall constitute acceptance of the updated version.

This Privacy Policy shall be governed by and interpreted in accordance with the laws applicable to BIT9JA and its operations.